Sunglasses in Turkey

  • Report Id: EI-2655666
  • Category: Company Reports
  • Published Date: Jul 2021
  • Pages: 19
Final Report will add the analysis of the impact of COVID-19 on this industry At the end of the review period, consumers continued to seek out the latest trends in sunglasses. Popular trends included flat-tops, futuristic structures, oversized frames, retro round, and large cats’ eyes designs. Smaller frames made of acetate were also in greater demand than wire frames. Turkey typically has a thriving tourist industry and tourists visiting beach areas often purchase sunglasses, with many choosing more expensive, well-known brands. This business has been drastically reduced...

Euromonitor International's Sunglasses in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sunglasses market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Sunglasses in Turkey
Euromonitor International
July 2021

List Of Contents And Tables

SUNGLASSES IN TURKEY
KEY DATA FINDINGS
2021 DEVELOPMENTS
Improving prospects for sunglasses as restrictions are relaxed and tourists return
Rise of e-commerce as consumers seek branded products at lower prices
Increasing cross-over into sunglasses from other apparel retailers
PROSPECTS AND OPPORTUNITIES
Ongoing growth for sunglasses as price hikes boost current value sales
Future of fast fashion uncertain in sunglasses as consumers prioritise protection levels and quality over price
Optical stores to remain dominant, although in-store time is likely to decrease due to the growth of online research
CATEGORY DATA
Table 1 Sales of Sunglasses: Volume 2016-2021
Table 2 Sales of Sunglasses: Value 2016-2021
Table 3 Sales of Sunglasses: % Volume Growth 2016-2021
Table 4 Sales of Sunglasses: % Value Growth 2016-2021
Table 5 NBO Company Shares of Sunglasses: % Value 2016-2020
Table 6 LBN Brand Shares of Sunglasses: % Value 2017-2020
Table 7 Distribution of Sunglasses by Format: % Value 2016-2021
Table 8 Forecast Sales of Sunglasses: Volume 2021-2026
Table 9 Forecast Sales of Sunglasses: Value 2021-2026
Table 10 Forecast Sales of Sunglasses: % Volume Growth 2021-2026
Table 11 Forecast Sales of Sunglasses: % Value Growth 2021-2026
EYEWEAR IN TURKEY
EXECUTIVE SUMMARY
Eyewear in 2021: The big picture
Key trends in 2021
Competitive landscape
Retailing developments
What next for eyewear?
MARKET DATA
Table 12 Sales of Eyewear by Category: Volume 2016-2021
Table 13 Sales of Eyewear by Category: Value 2016-2021
Table 14 Sales of Eyewear by Category: % Volume Growth 2016-2021
Table 15 Sales of Eyewear by Category: % Value Growth 2016-2021
Table 16 NBO Company Shares of Eyewear: % Value 2016-2020
Table 17 LBN Brand Shares of Eyewear: % Value 2017-2020
Table 18 Distribution of Eyewear by Format: % Value 2016-2021
Table 19 Forecast Sales of Eyewear by Category: Volume 2021-2026
Table 20 Forecast Sales of Eyewear by Category: Value 2021-2026
Table 21 Forecast Sales of Eyewear by Category: % Volume Growth 2021-2026
Table 22 Forecast Sales of Eyewear by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources