RTD Tea in Egypt

  • Report Id: EI-2486380
  • Category: Company Reports
  • Published Date: Apr 2021
  • Pages: 31
Final Report will add the analysis of the impact of COVID-19 on this industry RTD tea has low levels of awareness in Egypt, with consumers not accustomed to RTD tea, with most preferencing the hot drink tea. In fact, Egyptians regard tea as a hot drink, and RTD tea remains uncommon, with limited availability. RTD tea is mainly targeted at Egyptians with more sophisticated tastes, who are looking for a soft drink with a different flavour. These consumers are usually in the upper-medium to higher income levels, and as such, RTD tea is usually found in distribution channels...

Euromonitor International's RTD Tea in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

RTD Tea in Egypt
Euromonitor International
April 2021

List OF CONTENTS AND TABLES

RTD TEA IN EGYPT
KEY DATA FINDINGS
2020 IMPACT
Niche category limited by low awareness and preference for hot tea
Price sensitivity restricts sales of expensive RTD tea products
Supermarkets and hypermarkets face growing competition from discounters and independent small grocers
RECOVERY AND OPPORTUNITIES
Players to innovate with new flavours
Category benefits from health and wellness trends
Growth will depend on COVID-19
CATEGORY DATA
Table 1 Off-trade Sales of RTD Tea by Category: Volume 2015-2020
Table 2 Off-trade Sales of RTD Tea by Category: Value 2015-2020
Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2015-2020
Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2015-2020
Table 5 Leading Flavours for Off-trade RTD Tea: % Volume 2015-2020
Table 6 NBO Company Shares of Off-trade RTD Tea: % Volume 2016-2020
Table 7 LBN Brand Shares of Off-trade RTD Tea: % Volume 2017-2020
Table 8 NBO Company Shares of Off-trade RTD Tea: % Value 2016-2020
Table 9 LBN Brand Shares of Off-trade RTD Tea: % Value 2017-2020
Table 10 Forecast Off-trade Sales of RTD Tea by Category: Volume 2020-2025
Table 11 Forecast Off-trade Sales of RTD Tea by Category: Value 2020-2025
Table 12 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2020-2025
Table 13 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2020-2025
SOFT DRINKS IN EGYPT
EXECUTIVE SUMMARY
COVID-19 impact on soft drinks
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for soft drinks?
CHART 1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025
CHART 2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025
CHART 3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2017-2025
CHART 4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2017-2025
MARKET DATA
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2015-2020
Table 15 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2015-2020
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2015-2020
Table 23 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2015-2020
Table 24 Off-trade Sales of Soft Drinks by Category: Value 2015-2020
Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
Table 26 Sales of Soft Drinks by Total Fountain On-trade: Volume 2015-2020
Table 27 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2015-2020
Table 28 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2020
Table 29 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2020
Table 30 NBO Company Shares of Off-trade Soft Drinks: % Value 2016-2020
Table 31 LBN Brand Shares of Off-trade Soft Drinks: % Value 2017-2020
Table 32 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2015-2020
Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2020
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
Table 38 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
Table 40 Forecast Off-trade Sales of Soft Drinks by Category: Value 2020-2025
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
Table 42 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
Table 43 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
APPENDIX
Fountain sales in Egypt
Trends
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources