Although butter is more expensive than margarine and spreads, the area is growing as a result of increasing demand for quality products. Although butter is not advertised heavily in Hungary, a Lurpak butter TV advert that suggests cooking is trendy has boosted sales. In the short term, economic circumstances are projected to remain favourable, with consumers likely to continue to opt for quality products and butter set to continue to lead growth. In addition, expansion will also be supported by...
Euromonitor International's Butter and Spreads in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Butter, Cooking Fats, Margarine and Spreads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Butter and Spreads market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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